SCORE Small Business Workshops: Course 7: Understanding the Financial Numbers of Your Business (In Person)

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Program Type:

Educational, Jobs & Careers

Age Group:

Adults
This event is part of a series. Visit the first event in the series to register.
Registration for this event will close on March 4, 2025 @ 7:00pm.
There are 67 seats remaining.

Program Description

Event Details

The class scheduled for Tuesday, March 11 on Franchising has been moved to Zoom. The Zoom link will be emailed out to registrants.

 

Course 1 – Starting a Business on a Small Budget

Suggested attendees: individuals who are thinking about starting a new business.

  • Basics of setting up a business
  • Legal entity structures – Sole proprietor, Partnerships, Sub Chapter S, LLC and others
  • Paying taxes
  • Keeping financial records
  • Insurance
  • Business Plan introduction
  • Marketing basics
  • Financing a business

 

Course 2- Franchising (MOVED TO ZOOM)

Suggested attendees: People who are thinking of starting a new business.

  • Comparison to starting a business from scratch
  • Overview of franchise industry
  • Explanation of franchising arrangement
  • Types of franchising arrangements
  • Funding
  • Tools to help select the right franchise
  • Steps on evaluating a franchise

 

Course 3 – Why and How to Prepare a Business Plan

Suggested attendees: People who already have a small business and others who are starting a new business.

  • Components of a business plan – what needs to be included
  • Start up costs
  • How to prepare a budget
  • Cash flow projections
  • How to use a business plan to get financing
  • Walk through an example

 

Course 4 – Learn Marketing Strategies that Lead to Greater Sales

Suggested attendees: People who already have a business and others who are starting a new business.

  • Developing a marketing plan
  • Performing market research
  • Pricing
  • Advertising and promotion
  • Internet marketing
  • Tracking results

 

Course 5 – Build Your Business Using Social Media

Suggested Attendees: People who already have a business and others who are starting a business.

  • Review of 5 most popular social media networks
  • Benefits of using each social media network
  • How other businesses are using social media
  • How to tell which networks are right for your business
  • What kind of content to create and post
  • How to tell if content is working
  • Why social media and email marketing must be used together

 

Course 6 - Email Marketing Strategies to Grow Your Business

Suggested Attendees: People who already have a business and others who are starting a business.

  • What Email Marketing really is (and isn’t)
  • What Email Marketing can do for your business
  • Five steps to harness the power of the inbox
  1. Grow a healthy list
  2. Create great content
  3. Customize mobile friendly template
  4. How to get emails opened
  5.  Tracking your results

 

 Course 7 – Understanding the Financial Numbers of Your Business

  Suggested Attendees: People who already have a business and others who are thinking of starting a new business.

  • What is Accounting & why it is key
  • Balance Sheet, Profit & Loss Statement, Cash Flow Statement
  • Key Bookkeeping Accounts
  • Setting Up Business Finances
  • Financial Budgets & Forecasts
  • Tips for Good Financial management

 

 Course 8 – Essentials of Funding Your Business

 Suggested Attendees: People who already have a business and others who are thinking of starting a Business

  • Necessity for a well written Business Plan
  • Funding options
  • Trials and Tribulations of Startup Funding
  • Optimal Funding and Your Startup
  • Ultimate Goal of Profitability and Success

Course 9 – Introduction to QuickBooks

Suggested Attendees: People who already have a business and others who are thinking of starting a business.

  • Learn how to set up business, chart of accounts, enter transactions, write checks, enter deposits, bill and track customers
  • Set up employee deductions and company contributions
  • Print financial data, profit, and loss
  • Set up budgets